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Navbar color match app color9/12/2023 ![]() ![]() Then, she used the turquoise (her primary color) in her navigation and Heading Elements too. In the first website, notice how Laurène uses a background image that echoes the turquoise and pink colors in her logo. They’re very different websites, but they’re actually using similar colors. Take a look at the two Jimdo websites below. That way the colors complement rather than compete with one another. But rather than using both colors equally, the trick is to choose one as your “primary” color and the other as your secondary, meaning that you’ll use it much less often. If one color doesn’t seem like enough, choose two. When you pick an accent color, here’s a few places you might use it on your website: Since it’s a bright red, they use it sparingly. The red accent color helps the black and white graphic mugs stand out, and makes the site more fun and interesting to look at. The result is professional and sophisticated, rather than over-the-top. If you’re new to using colors, one of the best approaches is to keep most of your site black and white, with one accent color that really pops.įor example, look at how the Unger Music website uses the same orange hue in their logo, background, horizontal lines, and navigation menu, while the rest of the site is predominantly black and white. Bright colors grab attention but they also consume your visitors’ mental energy. Think of color as a spice for your website-like any strong flavor, a little goes a long way. Use one bright color with black and white If you’re a web design beginner, I suggest starting with one of these strategies: 1. There are as many ways to approach colors as there are, well, colors in the rainbow. Common color choices vary by industry as well, so check out their research on the most common choices in industries from marketing, to real estate, to retail and more.” Three website color strategies for beginners Depending on the personality you want to emulate, adjust the slides on values from tone, energy, and age and more for an intelligently matched option. ![]() ![]() If you’re not sure which colors paint the right picture, try this interactive color quiz from online creative platform 99designs. It won’t reach out and grab your attention, but then again, it doesn’t need to, since the overall effect is sophisticated and professional.ĭefining your brand personality helps the right people find you, so make sure to evoke the right feeling through color psychology. Grey is formal, timeless, and luxurious, which makes it a great match for the Seidenweiss shop. For this article, we’ll start with the basics. If you’re enjoying playing with color and want to learn more, there are lots of great design resources that can go deeper. They will be much easier to manage and use well if you aren’t trying to juggle too many. For most purposes, you really only need at most two or three colors on your website. The second reason is that creating a color palette from scratch often results in too many colors, especially if you’re a beginner designer. In this article, I’m going to steer clear of that approach.įirst of all, because it’s unnecessary -there are tons of other ways to find good colors for your website that don’t involve a deep dive into anything with the word “theory” in it. Many articles on color and web design direct you on how to create a color palette entirely from scratch, using color theory, color wheels, and the like. ![]()
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